Payment Gateway

5 key factors to consider when choosing a provider for your payment gateway.

Whether you are monetizing a website or running a fully-fledged e-commerce business, you will need some method of receiving payments from customers. A payment gateway is essential e-commerce technology that facilitates the online transfer of money between a customer and a vendor. Without this, you aren’t going to be able to take payments online. Many …

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Get your business ready for Apple Pay

Give Your Customers on iOS a One Touch Checkout with Apple Pay

One of the best ways of boosting sales conversions online is to make it as easy as possible for your customers to pay you. Mobile payments and digital wallets are fast emerging as a leading method for completing online and offline transactions. In this short article, we will take you through the basics of Apple …

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SMS Marketing

How to WinBack Inactive eCommerce Customers with SMS Remarketing

Inactive customers are a valuable source of revenue for your e-commerce business. In e-commerce, every sale opportunity counts. The e-commerce ecosystem is a competitive one, with potential customers having multiple options and opportunities to procure the products and services you provide. This means that you need to fight for customer retention as much as you …

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Best Virtual Meeting Tools to Host a Successful Online Meeting

For now, it feels like remote working is here to stay, with most employees and business owners having had a taste of harnessing the power of the internet to network virtually. Along with online meetings and conferences, come a whole new vocabulary, social etiquette and of course tools and gadgets! In this handy guide, we …

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Must-Use Google Ad Types for Successful eCommerce Marketing

Getting your e-commerce business to perform well online has never been more important. Google Ads provide the opportunity to gain a competitive edge and the much-needed exposure that will garner your online store sales and revenue. Thankfully, you have a range of paid Google Ad types at your fingertips for targeted positioning of your products …

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